Conversation with the Facebook for Advocacy Organizations Team

Tuesday, October 15th at 3 ET / 12 PT Approx 60 Minutes

Cost: This is a special FREE live conversation and will NOT be recorded.



Join us for a conversation with the Facebook for Advocacy Organizations Team, to ​share best practices. We’ll cut through the noise we all ​hear around the internet and have some real talk about leveraging Facebook for your organization. You’ll hear directly from the Facebook team about the latest platform features that can be used to positively impact your mission and drive engagement. We’ll, of course, have time for questions with the team.


  • Intro
  • Best Practices

  • Q&A

Key takeaway:

Facebook best practices directly from the Facebook for Advocacy Organizations Team.

Brad (Schenck) Caldana

Brad (Schenck) Caldana

Author of The Digital Plan and Senior Digital Strategy Trainer

Brad (Schenck) Caldana is a leading digital and engagement strategist for nonprofits and political campaigns. He’s been driving engagement via the internet for over a decade and the author of "The Digital Plan — Strategic guidance and planning to: Win political campaigns. Grow nonprofit organizations. Launch projects and meet goals." His trainings have empowered thousands of people around the world.

Important roles he’s held: President Obama’s 2012 Training Director and  battleground state digital strategy, Digital Strategy for the Democratic National Committee, Digital Strategy for the Obama-Biden 2012 Inaugural team, founding Digital Strategist for Organizing for Action, CREDO SuperPAC Digital Strategy, Head of Engagement for, Rainforest Action Network Digital Engagement Director, and dozens of other campaigns and international nonprofits.




Digital Directors, Social Media Directors, or Communications Directors will find this conversation beneficial to their programs. 

Digital Staff

Everyone working in social media will find real benefit in joining. 


Even volunteers helping with social media will find real benefit. 

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